Updates on RSS Directories
RSS directories are popular these days. RSS is widely used initially by news sites to allow others to syndicate their news stories. Now, a lot of other websites are using RSS. It is being used in flagging new forum headlines, auction listings, sales listings and others.
The meaning of RSS is actually not clear. RSS may or may not be an acronym, actually. RSS may stand for Really Simple Syndication. But others say its Rich Site Summary and sometimes Rich Syndication Standard. The noted creator of RSS directory would be Netscape. It was released sometime in March 1999. The included a UserLand application which is called scripting news. Netscape stopped developing it, but UserLand continued doing so. Another company, RSS-DEV Working Group also released their own version.
RSS directories are sites that collate all RSS links and place them in different categories for other applications to use. This is similar to web hosting, only instead of web pages, they contain RSS links. These links will pop out on the website and when you click it, you will be directed to the main source of the link.
RSS poses a lot of uses for those who'd like to use the Internet for marketing or commerce. Here are the things you can do with it:
Create links from their
website to yours.
If you are selling or promoting
something, web traffic is
important. The more RSS directory
you upload, the more chances you
have people seeing those and
checking your site out. And if
they have customized their sites
with your RSS feeds, then they
would get updated listings from
your site to theirs
automatically.
Collating
analysis.
If you have a brand and you'd like
to know how your competitor is
doing, you may use RSS to see what
they have so far. Get a directory
of their product or service so
you'll know first hand what they
have come out with. With the data
gathered you now can plan on how
you can counter them.
Tracking your own progress. If you can check out your competitor, of course you'd like to check out too how your business or product is going too. With an RSS directory of your own, you can know how many people are interested in what you are selling or offering.
Increases
productivity.
Putting up RSS directories, let's
say for newsletters, adds
efficiency to your company. If you
use RSS for sending out
newsletters instead of mailing
them to recipients, you'd
eliminate the possibility of your
letter being classified as spam by
users, or being sent in a closed
mail account.
Increases
efficiency.
There are a lot of websites or
news articles that could be
beneficial to your brand or
company. At times, you'd like to
add them to your site. Without the
use of RSS, you'd have to copy the
entire thing down and note where
you got it. If you use RSS, then
the headline and part of the story
shows up on your site. And this is
an automatic process now. If you
use RSS, you just include the
directory and automatically, the
headline appears without you doing
much.
Posting RSS directories could cost you some. But the benefits override it. Some sites even offer free RSS directory posting. If you are just starting up, you may like to check those out. The more RSS directory you have up, the more the possibility that you are sending out information to the people interested in your goods. Reason behind is that people will only get the RSS feeds that they are interested in. If they get yours, they sure are the target market.
Disseminating information online has become easier with RSS. The technology provided a cost-effective way of transferring facts and figures out. Utilizing it would definitely add up to your marketing approach. With it, you have an avenue of reaching out to even more people so easily.
RSS uses XML to syndicate pages. Though that sounds a little technical, there a lot of websites that has user-friendly interface to guide in building your directory. Go ahead and put up your RSS directory up now. RSS has proven to be essential. It has ceased to be an option; it has become a necessity.
